In the carnival of iGaming, a big on stage triumph rarely fails to attract the attention of the audience and this is exactly the sensation that 1spin4win created a short while ago at the Affiliate Leaders Awards 2025 in Lisbon. The company’s Japanese-themed slot game, Tiger’s Steps Hold and Win, got the best recognition of its life, winning the Casino Title of the Year award and thus becoming one of the most original and creative game developers in the world.
Alongside the SBC Summit, the awards, which are all about recognizing the people and the products that take the online iGaming industry to new places, are held. This year, the focus was laid not only on building a brilliant slot by 1spin4win, but also on utilizing storytelling techniques to create gameplays.
The main reason why Tiger’s Steps Hold and Win has become the topic among competitors is not the result of the extravagant design or user friendly mechanics only but the big picture. The game is the first one of the upcoming four part saga that takes inspiration from the feudal era of Japan. The studio has not gone the lazy way of creating a bunch of loosely connected games but rather, they have made a series where every title is an extension of the previous one in terms of story and helping each other out visually like chapters of a bigger story. The depth and immersion beyond the traditional spin-and-win format have attracted new players in the industry with that multi layered approach being something new for slots.
The company embracing traditional slot thrills and modern design to the fullest is how they are breaking new ground, according to industry insiders. So it is not just a matter of having bells and whistles instead, it is about attracting the attention of the players by using a conceptually rich game while still giving them the easy and rewarding gameplay they seek.
The director of art at 1spin4win, Olga Bogdanova, states that the team’s secret is the balancing of eye-catching visuals with game mechanics that players can understand immediately. The primary objective was never only to present a nice appearance but to establish a deeper connection with the players, thus forming a game that is somewhat alive and keeps the players engaged by being easy to play.