BGaming, a company that makes online casino games, just announced that they have partnered up with BVGroup. BVGroup runs various gambling websites. This means BVGroup’s websites will now have some of BGaming’s most popular games for their players to enjoy, including titles like Aztec Magic Bonanza, Burning Chilli X, and Aloha King Elvis.
I should back up a bit — BVGroup used to be called BetVictor until last year when they changed their name. The company wanted a fresh new brand to reflect the future direction they’re heading in.
Anyway, back to the BGaming partnership. For BGaming, this is exciting because it helps them bring their games to more markets internationally, which is a big growth goal they have for 2023 and beyond.
When asked about the new BVGroup deal, Marina Ostrovtsova, who is the CEO of BGaming, shared:
«We’re thrilled about teaming up with a huge industry player like BVGroup. We’re confident their customers will really get a kick out of our casino games. And we hope this partnership continues to prosper into the future. After the massive success we saw in 2023 with partnerships like this one, deals with well-known brands such as BVGroup show 2024 is shaping up to bring ambitious growth.»
The timing is relevant too. Just last month BVGroup also inked a partnership with Enteractive to run customized campaign promotions across BVGroup’s many brands globally. And prior to that, BGaming was able to grow in Romania based on a similar partnership deal there with an operator called WinBet.
So in summary, this latest BVGroup and BGaming team-up seems well-timed to leverage the momentum both companies have in expanding their reach and offerings in new markets and to new types of players. Their complementary strengths and large player bases could make for substantial growth for both partners in the months and years ahead if all goes smoothly.