Ruby Play, a world-known online gaming company recently partnered up with Snaitech to offer their games in a new market. Games like online slots and table games it looks like. RubyPlay’s chief product officer said they were excited to bring their immersive gaming experiences to more people this way.
The platform company, known as Snaitech, said their goal is to provide new and interesting games for their own users. So they feel RubyPlay’s games will be a hit there, apparently. Snaitech’s digital chief said they look forward to a lasting partnership.
It seems RubyPlay has been on a bit of a deal-making spree lately in trying to grow internationally. This new partnership builds on a number of other arrangements they’ve made recently to increase their reach.
RubyPlay had also just signed up to have their games offered through some other big platform company. So, they’re clearly making some power moves to get their games in front of more audiences globally.
Makes sense — partnerships allow gaming companies to tap into new pools of potential players. And by integrating with major platforms, their games can gain significant exposure. This latest deal seems like a win-win to offer more engaging entertainment to platform users and extend RubyPlay’s access to new markets. As the company looks ahead to long-term growth, Ruby Play has signed a deal with EveryMatrix right before the deal with Snaitech to integrate content.