Winning Hand: Play’n GO Brings Its A-Game to G2E 2024

You can bet that Play’n GO is going all in at this year’s Global Gaming Expo. The leading casino game creator will bring its ambitious plans to mesmerize attendees under the banner “We Are Game.”

With a sprawling 1,750-square-foot booth – the same flagship presence as last year – Play’n GO is doubling down on success. Inside booth #4030, you’ll discover the Swedish company’s latest jackpot titles launching in the lucrative US market. Fan favorites like Rise of Olympus Origins and Oasis of the Dead are crossing the pond for the first time. Play’n GO’s chart-smashing Colt Lightning Firestorm will also feature prominently.

Beyond slots, Play’n GO is also spotlighting its recent foray into music. The newly minted Play’n GO Music division is bringing its own DJ booth to keep the party going. The beat will match MoneyGram Haas F1 Team’s custom Spotify playlists – part of Play’n GO’s unique sponsorship aligned with the fast-paced world of motorsports. Two racing simulators will immerse visitors firsthand inside a Formula 1 cockpit.

With licenses secured across 5 states so far, Play’n GO’s US expansion is just getting started after entering the market in 2023. “Our goal is to operate in every regulated jurisdiction globally,” stated Co-Founder Ebba Arnred. She added, “G2E has played an integral role in building our brand awareness and showcasing our passion for entertainment.”